Search Engine Optimization
An intrinsic part of web site development is accurate certainty that your web site is optimized for search engine visibility. This defines your web site's visible density in the most popular search engines such as Google, Bing, and Yahoo for inevitable finds and connections to potential clients and other site users.
We prioritize the right balance of quality content on the front end and solid coding on the back end, to ensure easy or quick finds, and faster page loads respectively. Then your web site is certified as a fully optimized web site with more searchable content.
Our search engine optimization and marketing services integrates a larger product termed "iMarket". The following are some of the products and services for our iMarket plans
Competitive Analysis and Reporting
Drawing up a great plan defines achievement in attaining competitive rankings in search engines. Through surveys, client meetings and direct analysis, Wood Street identifies top ranking competitors in search engine listings. From this data we can with you, construct a content development plan specific to your web site. We will also make recommendations for design overhauls and updates, etc. that will have an effective profitability, connected to your site's optimization status, i.e. newsletters, content updates, etc...
Keyword and META Tag Strategy
Our next important step is to provide keyword and META tag suggestions and options you will validate to ensure we are targeting your correct market and demographics. The selected keywords and phrases will be implemented throughout the initial site content, and thus maximize the optimizing plan.
Content Development and Editing
A spot on, well woven out content pulsates top search engine rankings achievement. Activating the keyword/META tag strategy, we will team with you to develop a guide for your content construction. We can also provide copy writing and copy editing services that suit your industry and the SEO strategy. We are also available to consult your internal content development team on how best to adapt the keyword strategy into your content.
Search Engine Optimization (SEO)
Optimal search engine rankings are forcefully influenced by the internal coding of a web site and proper HTML tag hierarchy. By including proper page titles, META tags, page headings, ALT attributes and link title attributes you will definitely have a functional and searchable web site. Once our adjustments have been made, we will review all of the modifications with you to ensure you understand the changes so you can continue these best practices in the future as you update your web site.
Google Analytics
Amongst the numerous existing analytics, Google Analytics is arguably the most cost effective and comprehensive. With Google Analytics, tracking your web site stats, setting up and tracking specific conversion goals, analyzing traffic, user tendencies and much more becomes easy. Our help extends to training you or your staff leverage the information effectively from the many powerful and customizable reporting features. This data will enable you ascertain firsthand which parts of your web site are working and also define which are not.
SEO Maintenance
The profitability of your web site heavily depends on your availability to review its performance frequently. To ensure your web site's rankings remain top on charts, we offer a monthly review service which will equally identify reasons why you may be on reverse.This information can enable us team up with you regularly to analyze and adjust your web site to improve your SEO feedback.
Strategic SEO and PPC Campaign Management
We can help you create custom winning campaigns to meet the demands of your market using our Pay Per Click management services. We can team up with you to provide expected results in case you have tried managing your own PPC or Strategic SEO campaigns in vain, or if you are just starting out.
For more information on any of our SEO services, please contact us today at 888-747-3644 or by email at info@pethersolutions.com.